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CLE Profile

CLE Profile

Organizer:China Toy & Juvenile Products Association

Venue: Shanghai New International Exhibition Center, E1-E4

Date: October 16-18th, 2019

         

            9:00 a.m. — 17:00 p.m.(10.16 — 17)

           9:00 a.m. — 15:00 p.m.(10.18)





China Licensing Expo

Supporting Media

TOTAL LICENSING
 
Internet Strategic Partner

JD.COM

Co-located with

China Kids Expo, China Toy Expo, China Preschool Expo


 

As Asia’s most influential and largest professional brand licensing trade fair China Licensing Expo (CLE) has been held by CTJPA for 12 years. It is commonly recognized as the best trading and learning licensing platform in China. At CLE, the most influential and popular domestic & international IPs are offered opportunities to meet with agents and licensees from multi-industries.  

Our Exhibitors
At CLE 2018 international and domestic brand licensing giants all showed their presence including Universal, Hasbro,Turner, IMG, CLICK!, H.BROTHERS, ALPHA Group, and SCLA. In addition Companies including Universal, Turner and H.BROTHERS make CLE the exclusive licensing exhibition they participate in China. Among the exhibitors over 47% are new ones which represent brands including  movies, sports, art, and NPO etc.  

International Partners
As one of the fastest growth markets of licensing business globally China drew huge attention from the overseas industry players and 9 pavilions from different countries and regions exhibited at CLE2018, including Chinese licensing zone of culture and museum,Taiwan Pavilion,Japan and Korea Palilion.


Our Attendees

57,378 attendees representing the industries of toy, juvenile products, stationery, home textiles & home décor, fashion, food, consumer electronics and shopping mall display visited CLE in 2018.


Simultaneous Events
Co-located with the exhibition CTJPA organized several events including China Museum Properties Licensing Forum, China Licensing Summit, China Licensing Talents Academy and CLE Awards Ceremony. The events focused on new business models sharing, industry talents training as well as honoring good players.


Industry Advantages
As the only Brand Licensing Federation in China with the support of central government, CLF was established on October 19th 2017 and it aims to promote the development of brand licensing business in China by combining the resources of licensee industries including toy, juvenile products, stationery, glasses, fragrance flavor, milk products, bakery, and paper etc..

As the first professional industry organization in the brand licensing industry in China CTJPA Brand Licensing Sub-Council was established on October 20th 2017 which aims to gather the leading industry players in China and promote the development of licensing business in China.